Brand Identity & Design
Does your brand identity reflect who you truly are as a business? Is it in need of a little spruce up? Do you need to start over? Choosing a new brand visual identity or a revamped logo to reflect your positioning can dramatically differentiate your business from another. How that is then applied to your sales collateral, digital presence, point-of-sale material and retail merchandising can be the difference between customers choosing you over your competitors.
Advertising & Direct Marketing
How effective is your current advertising? Are you making the most of your limited marketing dollars? Whether you want to create brand awareness, generate leads or sales enquiries, we can develop and execute measurable advertising and direct marketing campaigns to help your brand or business stand out.
Are there other ways to get your message into the market? Could you be using PR to help grow your bottom line? It doesn’t need to be complicated. But a clever PR strategy can be a powerful part of your communication mix, by amplifying your brand’s story or proposition via selective media channels or events. It can add real credible clout when your story is told in the right way through the right media channels. It can equally help with corporate communications and reputation management.
Is your online brand keeping up with the rest of your business? How does your website compare to those of your rivals? Fact is, your brand’s online experience is just as important as it is in the physical world these days, if not even more. We’ll work with you to help develop the most effective digital experience for your customers while ensuring it stays consistent with your overall communications strategy.